My work
Guns N' Roses
Taco Bell
Adults on FX
The Syndicate
WWIMF
High-impact social video and motion content created with The Syndicate to connect Guns N' Roses with more than 9 million Instagram followers.
Feed The Beat is Taco Bell's program for spotlighting emerging musicians. I designed promotional materials for the lineup, as well as vertical reels that showed off every band and artist that made the cut.
A music-driven launch activation for FX's Adults that transformed neighborhood laundromats in New York City and Los Angeles into community pop-ups by day and live events by night.
The Syndicate is a music and entertainment marketing agency. During my internship and freelance contract, I designed for artists, labels, television, film, comedy, and major conference clients—including MNRK Heavy and Consensus by CoinDesk.
WWIMF, the World Wide Interactive Music Festival, is a conceptual festival I built as my senior capstone at RIT. It started with a question: what would a festival look like if the audience became more than just spectators? Over a year, I answered that by building the complete brand: identity, stage environments, wearable tech, merchandise, marketing, motion, and a printed art book. I treated the festival as if it were real and designed everything it would need.